Diddo Joins Comcast NBCUniversal Sports Tech Program to Innovate Ecommerce Solutions

February 26, 2025 - 20:15

Diddo, an innovative ecommerce startup based in Santa Monica, has been chosen to participate in the prestigious Comcast NBCUniversal Sports Tech Program. This selection marks a significant milestone for the company as it aims to enhance its technological capabilities and develop advanced applications tailored for the sports industry.

The Comcast NBCUniversal Sports Tech Program is renowned for fostering startups that are pioneering new solutions in the sports sector. By joining this initiative, Diddo will have access to invaluable resources, mentorship, and networking opportunities that can propel its growth and innovation. The program focuses on integrating technology with sports, providing a platform for startups to showcase their ideas and collaborate with industry leaders.

Diddo's participation is expected to accelerate its mission of transforming the ecommerce landscape, particularly within the realm of sports merchandise and fan engagement. As the company embarks on this exciting journey, it aims to leverage the insights gained from the program to deliver unique, user-friendly experiences for its customers.